Market leader or independent service provider? When it comes to choosing providers of business services, such as telecoms, conventional wisdom leads many to pick a market-leading, big-name supplier. For companies in the UK this makes BT the pole-sitter when it comes to connectivity, voice calling and broadband internet. However, Soho66 Read more…
Providing exceptional customer service is crucial for success In the quest for growth, retaining your existing customers and acquiring new ones remains central to the continuing success of your business. All the efforts that go into minimising churn and maximising conversion rates are focused on the idea of providing a Read more…
VoIP: So good they tried to ban it! Since the first applications appeared in the early 1990s, VoIP has delivered increased value as it has evolved. As the technology advances further, Soho66 VoIP telephony customers can be sure the technology will continue to deliver outstanding performance and quality. The release Read more…
Effective communication is paramount to the normal operation of practically every business. Although the digital world provides a variety of channels through which to communicate, voice calling plays a pivotal role in human interpersonal communication that supports business relationships. As a result of the ‘The Big Switch-Off’ in December 2025, Read more…
What does 2024 hold for VoIP and digital voice calling? 2023 has been a year of intensive speculation in the tech sector that has left many businesses anticipating the arrival of a new generation of technologically advanced software tools. Some will be old, familiar apps with improved functionality. Others will Read more…
The tricky matter of cutting business costs without impacting service delivery… In maintaining the profitability of businesses, it has always been prudent financial practice to examine the cost base in detail. Any attempt to pull up the bottom line through cost reduction needs to be done carefully. Quite often, slashing Read more…
The best advice is to start planning your migration to VoIP ASAP One of the most critical elements of running a business is communication. For most companies, the ability to conduct business depends on being able to interact with existing customers and potential customers in real-time. On-demand voice communication is Read more…
Question marks over voice calling after nationwide migration to VoIP There is increasing consumer awareness of the PSTN switch-off of legacy Victorian-era copper phone lines and the nationwide migration to VoIP technology, scheduled to go end of life by December 2025. This is a source of concern, especially in geographic Read more…